Our Vision

“Better Systems, Better World.”

Yo Nagami | CEO of RAKSUL INC.
 

To our customers and partner companies, I would like to express my sincere gratitude for your exceptional and ongoing support.

Under our vision of “BETTER SYSTEMS, BETTER WORLD,” we at RAKSUL have been driving the structural transformation of traditional industries such as printing, logistics, and advertising. Our business began with a sharing model that uses technology to connect businesses such as printing companies and logistics providers, which hold equipment and operating capacity, with the users who need it, enabling efficient utilization.

I am deeply grateful that we have been able to continue our growth, supported by so many customers—particularly small and medium-sized enterprises (SMEs)—and our partners and suppliers.

Since I assumed the role of CEO, we have evolved our approach to business in two key ways.

The first is the diversification of our services. Our core business since our founding, “selling printing and promotional materials via e-commerce,” will continue to grow significantly. However, the management challenges faced by SMEs, which account for approximately 89% of our corporate customers, are not limited to procuring printing and promotional materials. We support SMEs in addressing challenges essential to management—optimizing costs, generating sales, and securing funds—across procurement, marketing, and finance. Centered on “RAKSUL ID,” a common ID linked to our customer base of over 4 million users, we are building a platform that provides the services SMEs need to run their businesses. Through these services, we aim to evolve into “management infrastructure” in the future.

The second is the diversification of our means of growth. Our ability to create businesses organically (in-house) is both a strength and a source of pride. At the same time, as we accelerate our business expansion, we needed to consider further growth that utilizes our balance sheet. To this end, we have moved beyond standalone organic growth to a multi-faceted growth strategy that also includes M&A. Our M&A is not mere addition. We aim to deliver further value and expand our business through “multiplication”—combining our existing platform with the services and manufacturing capabilities that join us through M&A.

Going forward, we will continue to deliver “management systems” through technology and empower SMEs, which account for approximately 99.7% of companies in Japan.

Our vision, “BETTER SYSTEMS, BETTER WORLD,” will continue to be the driving force behind our creation of corporate value. We are committed to pushing forward on this challenge as a unified team. We sincerely ask for your continued support and encouragement.

RAKSUL INC.
Representative Director, President and Group CEO
Yo Nagami